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Celebrating Women’s Sports with a Betting Twist
Welcome to The Bet On Women Report, a women’s sports newsletter that aims to make sports betting more accessible and inclusive.
Let’s start with some introductions ...
Jaymee Messler
You might know Jaymee Messler as a trailblazer in the sports industry, previously serving as CMO at Excel Sports Management and co-founder of The Players' Tribune along with Derek Jeter.
Nneka Ogwumike
You definitely know Nneka Ogwumike as a WNBA MVP, champion, six-time All-Star, Los Angeles Sparks forward, and leader of the most competitive women’s basketball organization in the world.
What Is Bet On Women?
When Nneka told the world to bet on women while negotiating for a new WNBA collective bargaining agreement in 2018, we were listening. And now we’re ready to take action.
We’re partnering with The Women’s National Basketball Player’s association to “Bet on Women” and propel women’s sports forward — in part by showcasing these incredible female athletes in our newsletter. We’ll cover the biggest topics around all of your favorite female leagues, and teach you how to bet on them.
We have teamed up with OneTeam Partners, the WNBPA and the players to develop the unique partnership along with KB2 Sports, who are focused on helping drive investment in women’s sports.
What Will I Learn In The Bet On Women Report?
The newsletter will celebrate of all the reasons you should bet on women through uplifting storytelling, athlete analysis and betting insights. If you bet on women, you need to know who they are.
What If I Know Nothing About Betting?
Welcome! We’re going to teach you about betting, and it’s going to be fun! And you’re going to learn a ton about women’s sports along the way!
What Role Will Nneka Play?
We’re pumped to have Nneka here to give us an athlete’s perspective on major events happening in the sports world. You’ll be hearing straight from the mind of one of the world’s best and most passionate driver of women’s sports in the game.
Will More Of My Favorite Athletes Be Here Too?
Just wait 👀 Women’s sports is our focus and there’s no one better to talk about the game than the athletes themselves.
How Do I Get Signed Up?
RIGHT HERE! You don’t want to miss what’s to come.
You May Also Be Interested In Our Sister Newsletter
The Bet On Women Report is one big piece to a very large puzzle we’re putting together at Gaming Society. Through games, betting, athlete’s voices, and social media, we will help educate and empower bettors across all sports.
You should also subscribe to our first newsletter, The Gaming Society Report, which launched in July. With help from our co-founder, NBA legend Kevin Garnett, we cover the biggest stories in sports twice-a-week with sports betting tips and tricks. We also recap all of the fun moments in sports we can’t stop thinking about.
So When Will We Launch?
Soon! We’ll see you in your inboxes starting on August 12, the day of the WNBA’s inaugural Commissioner’s Cup.
“I’m really proud to be a part of the Bet on Women movement. It’s a huge priority for us … I’m looking for nothing but diamonds and gems to come out of it.” Kevin Garnett
Until then, here’s a sneak peek at what we’ll bring each week ...
All Eyes On Gold Medalist Suni Lee 👀
A showstopping uneven bar performance, immaculate vault, mind-bending beam save, and clutch floor routine earned Sunisa Lee Olympic all-around gold in artistic gymnastics on Thursday. If you’re looking for a happy cry, without further adieu, here is the video of her reaction the second she learned she’d brought home the Americans’ fifth-straight gold.
The Tokyo Olympics are Suni Lee’s, and the best time to start supporting the 18-year-old was years ago, but now works, too. The first Hmong American to both compete in the Olympics AND also win gold is capturing center stage around the sports world. Just ask her more than one million Instagram followers.
And the best part? After her bronze medal on uneven bars Sunday morning, we get to watch her compete one more time on Tuesday at 4:50 a.m. ET (yikes, we know) in the beam event final.

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More Medals For Suni Lee 🇺🇸
If you missed Suni’s high-caliber performance in the individual all-around on beam, here it is. She placed second with a score of 13.833 thanks to a heroic save on the always-tricky wolf turns. And that wasn’t even her best performance in Tokyo so far. In the team all-around, she placed second again with a score of 14.2.
So why not bet on her to do it again?
The defending champion, Dutch gymnast Sanne Wevers, failed to punch her ticket to the final after all.
With Simone Biles’ late, 4:30 a.m. ET decision to return to compete on balance beam after missing the individual all-around, vault, floor, and uneven bar event finals, a clear picture of the field is unclear as of Monday morning. The odds have yet to be released.
Term of the Day 📚
Gymnasts receive two scores: a difficulty score and an execution score, which are added together to determine a final point total. Difficulty encompasses, as you can guess, difficulty, connection value and element requirements. Execution includes artistry, composition and technique.

And now for some of our favorite moments and discoveries ... 🗣
Sandi Morris Is Fearless 🐍
Not only does Morris run as fast as she possibly can and heave herself up into the sky with a giant bendy pole, but she also has snakes. Yes, that’s plural. Our personal favorite is her python named Fang – we may or may not be ‘Harry Potter’ fans.
Alyssa Naeher, Mic Drop 🎤
Hero of the match: Goalkeeper Alyssa Naeher for her epic performance against the Netherlands. Her save during regulation got the ball rolling, but the penalty shootout was her moment. Special shoutout to Megan Rapinoe for locking up the victory with USA’s fourth and final PK goal. The USWNT will compete for a bronze medal against Australia on Thursday.
Looking Fresh As Ever 💧
Every athlete has the right to feel comfortable in their bodies, down to the uniforms they wear. From Norway's women’s beach handball opting to wear shorts over bikini bottoms at championships in Bulgaria, to German gymnasts ditching their leotards for more coverage, and multiple women donning their hijabs across all sports, we love to see it.
For The Love Of The Game ♥️
Cheyanne Buys notched her first UFC win on Saturday night, but it was so much more than that. Buys needed a mere 60 seconds to dispatch Gloria de Paula with a first-round TKO. The victory was sweet, but the bonus was even sweeter, as Buys was negative in her bank account prior to the fight.
Put Me In Coach 🐺
Well, maybe not. The Illinois gymnastics team attempted to do Suni Lee’s wolf turns from her floor routine and let’s just say we are emphasizing the word attempt. The effort was strong – especially from the coach – but we’re thinking they should leave it to the professional.
Get on it!
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